The marketers have figured out how to talk to consumers by targeting our self-centeredness. The keyword “you” is ubiquitous in advertisements! They know that to get us to buy and consume, we need to see how the consumption will benefit the “me” factor in you and me! It’s natural for us to be so primitive [...]
It’s almost instinctive to blame feminist movement in the 1990’s that aimed to create gender equality. I believe wholeheartedly that the movement has contributed largely, but mainly because of the extreme feminists. Feminist and gender equality movement were meant to make available the things that weren’t obtainable for women, such as broader career options, voting [...]
As the world modernizes and becomes less conservative with the way we think about social issues and gender differences, two key aphorisms developed that are pivotal to the destruction of chivalry in the male race. #1: The only important things in life are money and sex Since the dawn of time, men have always identified [...]